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S6 Dealer Pricing...

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Old 08-04-2001, 03:35 AM
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Default S6 Dealer Pricing...

Does any one know if the dealers will gouge on price for the S6 or will there be discounts to be had?? What the past history for the S4 and S4 Avant in this area??
Old 08-04-2001, 05:52 AM
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Default Re: S6 Dealer Pricing...

S4 and S4 Avants were fetching full sticker for a good while.
Old 08-04-2001, 06:18 AM
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Default Price might even be higher than sticker

The S6 Avant impending arrival has already been hyped up quite a bit. Its a given that the dealers are going to gouge the limited inventory.
Would not surprise me to see a "dealer adjusted market value", going for above sticker.
Old 08-04-2001, 06:23 AM
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Default Re: Price might even be higher than sticker

You will probably se 110% of msrp just like the S8 was but that won't last. A guy at my dealership told me that they sold the last one they had for about 3000 under sticker.
Old 08-04-2001, 06:57 AM
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Default The market always determines the price. Remember that MSRP stands for

"manufacturer SUGGESTED retail price." This applies to the consumer AND the dealer. Just as you can buy some cars below msrp, others will fetch more than msrp.

I'm for slightly reducing the overall msrp on all Audis, and then fixing the price like MB.
Old 08-04-2001, 08:29 AM
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Default Re: S6 Dealer Pricing...

Any one know the production numbers for the S6 Avant. Also, why won't Audi
make an Avant with the 4.2 engine or an Allroad with the 4.2 engine.
Old 08-04-2001, 09:17 AM
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Default Volume. We might see a total S6 production of 2000 over several years.

With the anticipated price so close to the A6 4.2 sedan already , there doesn't seem to be enough market for both an S and regular version - for a few thousand dollars price break, would you choose a regular 4.2 Avant over the S6 ? I would bet not. It would just be splitting hairs. Same goes for the Allroad. Only 5000 are sold per year at present rates. A fully optioned Allroad costs in the 50K range. A V8 Allroad could end up costing more than the S version. Audi wouldn't really be selling more cars, just raising costs by offering more versions.

The wagon market is pretty limited over here. Audi already gives us more choice than most auto makers.
Old 08-04-2001, 09:25 AM
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Oh no! Not like Saturn????
Old 08-04-2001, 10:57 AM
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Default No, like Mercedes !!!! Focus on service, not haggling.

The lot lizards would have no place in that system.
Old 08-05-2001, 04:19 AM
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Default Speaking from S4 Avant experience...

I paid 1200 bucks below MSRP in March (+1700 for a special order color). However, my dealer has about 5 S4 Avants sitting on their lot gathering dust. I am sure they will deal on those. The S6 will be the same...low production/low demand/high dollar automobile...if you can wait I bet you will get a screaming deal on these cars...The way the economy is going ...not a lot of folks buying these cars....


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