Sat radio post from A4 forum
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Interesting, but how do you offer both? It has to be one or the other, so does the dealer do a changeout?
Sat radio firms add Volkswagen, Audi to playlist
Tue Mar 26, 1:57 AM ET
By Paul Bond
LOS ANGELES (The Hollywood Reporter) --- The competing satellite radio companies said Monday that they have each struck a deal with Volkswagen of America and its Audi subsidiary to offer installed radios from XM Satellite Radio and Sirius Satellite Radio.
Financial terms weren't revealed, and Volkswagen and Audi said timing and other details, such as offering the radios as standard or factory-installed equipment, would be forthcoming.
Both satellite radio companies have said they are especially targeting the auto market. Sirius has deals with BMW, Mercedes-Benz, Jaguar, Ford, Volvo, Mazda, Dodge and Jeep. XM has a relationship with GM that will result in 23 different models offering XM radios this year.
Like Volkswagen and Audi, Porsche Cars North America has also aligned itself with both XM and Sirius.
Shares of XM fell 0.40 on Monday to 12.45, and Sirius dropped 0.43 to 4.38.
Sat radio firms add Volkswagen, Audi to playlist
Tue Mar 26, 1:57 AM ET
By Paul Bond
LOS ANGELES (The Hollywood Reporter) --- The competing satellite radio companies said Monday that they have each struck a deal with Volkswagen of America and its Audi subsidiary to offer installed radios from XM Satellite Radio and Sirius Satellite Radio.
Financial terms weren't revealed, and Volkswagen and Audi said timing and other details, such as offering the radios as standard or factory-installed equipment, would be forthcoming.
Both satellite radio companies have said they are especially targeting the auto market. Sirius has deals with BMW, Mercedes-Benz, Jaguar, Ford, Volvo, Mazda, Dodge and Jeep. XM has a relationship with GM that will result in 23 different models offering XM radios this year.
Like Volkswagen and Audi, Porsche Cars North America has also aligned itself with both XM and Sirius.
Shares of XM fell 0.40 on Monday to 12.45, and Sirius dropped 0.43 to 4.38.
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