AoA's Berkov moving to West Coast, new VP-Marketing on the way
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AoA's Berkov moving to West Coast, new VP-Marketing on the way
In this fact-filled article from Advertising Age we learn that Audi of America's current Director of Marketing, Stephen Berkov is moving to Audi's new design center in Santa Monica. His new job title will be Director-Brand Marketing & Innovation and his new duties will include overseeing all brand communications, dealer marketing, product placement and branded entertainment.
I have hung out with Stephen in the past at various events and he is laser focused on Audi's success in the US. As the article suggests, this should be a good opportunity both for him and for the brand to plant deeper roots in California.<ul><li><a href="http://www.adage.com/article?article_id=109090">http://www.adage.com/article?article_id=109090</a</li></ul>
I have hung out with Stephen in the past at various events and he is laser focused on Audi's success in the US. As the article suggests, this should be a good opportunity both for him and for the brand to plant deeper roots in California.<ul><li><a href="http://www.adage.com/article?article_id=109090">http://www.adage.com/article?article_id=109090</a</li></ul>
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